Multi-clinic dental groups & DSOs

Multi-clinic dental groups & DSOs

1,200+ clinics · 33 countries · €850K raised

1,200+ clinics · 33 countries · €850K raised

Take control of supplier spend across your dental group.

Take control of supplier spend across your dental group.

Take control of supplier spend across your dental group.

See it. Understand it. Control it.

See it. Understand it. Control it.

See it. Understand it. Control it.

Smile Genius connects clinics, suppliers, and finance into one system — giving you real visibility and governance over every pound leaving your group.

Smile Genius connects clinics, suppliers, and finance into one system — giving you real visibility and governance over every pound leaving your group.

Smile Genius connects clinics, suppliers, and finance into one system — giving you real visibility and governance over every pound leaving your group.

Groups using Smile Genius recover 10%+ in supplier spend leakage — and save 800+ hours a year in admin.
Groups using Smile Genius recover 10%+ in supplier spend leakage — and save 800+ hours a year in admin.
Groups using Smile Genius recover 10%+ in supplier spend leakage — and save 800+ hours a year in admin.

See where your spend is leaking ->

No commitment · 20-minute session · No sales pitch

No commitment · 20-minute session · No sales pitch

Co-Founder & CEO
Nipun Kathuria

Smile Genius Dental · Trinity College Dublin MBA

From the founder

From the founder

Why most dental groups have no idea what their suppliers are actually costing them.

Why most dental groups have no idea what their suppliers are actually costing them.

See it. Understand it. Control it.

See it. Understand it. Control it.

See it. Understand it. Control it.

Nipun Kathuria, Co-Founder of Smile Genius, explains the hidden leakage problem — and why it gets worse as your group scales.

Nipun Kathuria, Co-Founder of Smile Genius, explains the hidden leakage problem — and why it gets worse as your group scales.

Nipun Kathuria, Co-Founder of Smile Genius, explains the hidden leakage problem — and why it gets worse as your group scales.

Why this is hard today

Why this is hard today

Four things costing dental groups money right now.

01

No single source of truth across supplier spend

Spend data is spread across labs, suppliers, finance tools, and manual processes. Nobody has the full picture. Finance is always working from incomplete information — and you only find out at month-end.

01

No single source of truth across supplier spend

Spend data is spread across labs, suppliers, finance tools, and manual processes. Nobody has the full picture. Finance is always working from incomplete information — and you only find out at month-end.

01

No single source of truth across supplier spend

Spend data is spread across labs, suppliers, finance tools, and manual processes. Nobody has the full picture. Finance is always working from incomplete information — and you only find out at month-end.

02

No visibility across clinics until it's too late

Each clinic orders differently with no group-level oversight. You don't know which sites are overspending, or why, until the damage is done. Benchmarking is impossible without a system that connects them all.

02

No visibility across clinics until it's too late

Each clinic orders differently with no group-level oversight. You don't know which sites are overspending, or why, until the damage is done. Benchmarking is impossible without a system that connects them all.

02

No visibility across clinics until it's too late

Each clinic orders differently with no group-level oversight. You don't know which sites are overspending, or why, until the damage is done. Benchmarking is impossible without a system that connects them all.

03

Manual reconciliation eats your finance team alive

Finance teams manually match supplier invoices to orders without context — wasting hours every month and missing errors. Software shows one number. Bank shows another. Someone has to investigate every time.

03

Manual reconciliation eats your finance team alive

Finance teams manually match supplier invoices to orders without context — wasting hours every month and missing errors. Software shows one number. Bank shows another. Someone has to investigate every time.

03

Manual reconciliation eats your finance team alive

Finance teams manually match supplier invoices to orders without context — wasting hours every month and missing errors. Software shows one number. Bank shows another. Someone has to investigate every time.

04

No control over how clinics choose and use suppliers

Dentists and clinic managers pick suppliers independently — creating pricing inconsistencies and rogue spend that's invisible at group level. By the time it surfaces, it's already compounded across sites.

04

No control over how clinics choose and use suppliers

Dentists and clinic managers pick suppliers independently — creating pricing inconsistencies and rogue spend that's invisible at group level. By the time it surfaces, it's already compounded across sites.

04

No control over how clinics choose and use suppliers

Dentists and clinic managers pick suppliers independently — creating pricing inconsistencies and rogue spend that's invisible at group level. By the time it surfaces, it's already compounded across sites.

What we're hearing

DSO ops and finance leaders — in their own words.

We know you have a full day at DTS. So we're running this twice — choose the slot that works for you. Both sessions run the same format with the same people.

"We're running six platforms to manage one workflow. By the time finance has reconciled it all, we've already lost the argument on the numbers."

Operations Director · 18-site UK dental group

Multi-lab supplier base · Manual month-end close

"We're running six platforms to manage one workflow. By the time finance has reconciled it all, we've already lost the argument on the numbers."

Operations Director · 18-site UK dental group

Multi-lab supplier base · Manual month-end close

"Each clinic does it their own way. We have no way to benchmark spend across sites or even know who's using which supplier at what price."

Finance Director · 12-clinic DSO · South East England

No group-wide supplier standardisation

"Each clinic does it their own way. We have no way to benchmark spend across sites or even know who's using which supplier at what price."

Finance Director · 12-clinic DSO · South East England

No group-wide supplier standardisation

"The problem isn't the labs — it's that we have no system connecting what the clinic orders to what actually gets invoiced. It's all manual."

COO · Regional dental group · Midlands

Invoice matching done entirely by hand

"The problem isn't the labs — it's that we have no system connecting what the clinic orders to what actually gets invoiced. It's all manual."

COO · Regional dental group · Midlands

Invoice matching done entirely by hand

"I know we're leaking spend. I just can't tell you exactly where or how much. That's the problem I need solved before I can fix anything else."

Managing Director · 25-clinic group · UK & Ireland

No real-time visibility across supplier spend

"I know we're leaking spend. I just can't tell you exactly where or how much. That's the problem I need solved before I can fix anything else."

Managing Director · 25-clinic group · UK & Ireland

No real-time visibility across supplier spend

What changes when you fix it

What changes when you fix it

Before

10%+

supplier spend leaking

After

800+

hours saved per year

A 12-clinic group gave back their finance team's time — and found the leakage.

Across labs, materials suppliers, and services — the spend was there, just invisible. Smile Genius surfaced it in week one. Month-end close dropped from days to hours. The group recovered 10%+ in supplier spend inside 90 days.

Before

10%+

supplier spend leaking

After

800+

hours saved per year

A 12-clinic group gave back their finance team's time — and found the leakage.

Across labs, materials suppliers, and services — the spend was there, just invisible. Smile Genius surfaced it in week one. Month-end close dropped from days to hours. The group recovered 10%+ in supplier spend inside 90 days.

Before

10%+

supplier spend leaking

After

800+

hours saved per year

A 12-clinic group gave back their finance team's time — and found the leakage.

Across labs, materials suppliers, and services — the spend was there, just invisible. Smile Genius surfaced it in week one. Month-end close dropped from days to hours. The group recovered 10%+ in supplier spend inside 90 days.

Heard these before?

Heard these before?

1

See where your money is going

Consolidate all supplier spend into one real-time view across your group. Every clinic, every lab, every supplier — one dashboard. No more asking finance to pull a report that's already out of date.

1

See where your money is going

Consolidate all supplier spend into one real-time view across your group. Every clinic, every lab, every supplier — one dashboard. No more asking finance to pull a report that's already out of date.

1

See where your money is going

Consolidate all supplier spend into one real-time view across your group. Every clinic, every lab, every supplier — one dashboard. No more asking finance to pull a report that's already out of date.

2

Understand why it's going there

Break down spend by clinic, dentist, supplier, and category — from labs to materials, consumables, and services. Benchmark across sites. Identify where the leakage is happening and exactly why.

2

Understand why it's going there

Break down spend by clinic, dentist, supplier, and category — from labs to materials, consumables, and services. Benchmark across sites. Identify where the leakage is happening and exactly why.

2

Understand why it's going there

Break down spend by clinic, dentist, supplier, and category — from labs to materials, consumables, and services. Benchmark across sites. Identify where the leakage is happening and exactly why.

3

Control it — group-wide

Standardise suppliers, enforce pricing, automate invoice matching, and eliminate rogue spend with structured workflows and real-time oversight. Not just visibility — actual control over how every clinic orders and spends.

3

Control it — group-wide

Standardise suppliers, enforce pricing, automate invoice matching, and eliminate rogue spend with structured workflows and real-time oversight. Not just visibility — actual control over how every clinic orders and spends.

3

Control it — group-wide

Standardise suppliers, enforce pricing, automate invoice matching, and eliminate rogue spend with structured workflows and real-time oversight. Not just visibility — actual control over how every clinic orders and spends.

Why Smile Genius


The only platform that connects both sides of the equation.


The only platform that connects both sides of the equation.

UK lab owners told us what's broken.
This event is built around what they said.

Clinics, labs, suppliers, and finance — one system

No competitor connects all four. Every other platform is clinic-only or lab-only. Smile Genius is the connective layer that makes group-wide control possible for the first time.

Clinics, labs, suppliers, and finance — one system

No competitor connects all four. Every other platform is clinic-only or lab-only. Smile Genius is the connective layer that makes group-wide control possible for the first time.

AI-powered invoice matching — no more manual reconciliation

Every supplier invoice is automatically matched to the order behind it. Discrepancies are flagged instantly. Finance stops spending days every month on work the system does in seconds.

AI-powered invoice matching — no more manual reconciliation

Every supplier invoice is automatically matched to the order behind it. Discrepancies are flagged instantly. Finance stops spending days every month on work the system does in seconds.

Real-time dashboards — not month-end surprises

Live spend visibility across every clinic, supplier, and category. No waiting for finance to run reports. See what's happening across your group the moment it happens.

Real-time dashboards — not month-end surprises

Live spend visibility across every clinic, supplier, and category. No waiting for finance to run reports. See what's happening across your group the moment it happens.

Full audit trail — every order, invoice, and approval tracked

One click to see what happened, when, and who approved it. Complete governance across your group. The kind of audit trail your finance and compliance teams have been asking for.

Full audit trail — every order, invoice, and approval tracked

One click to see what happened, when, and who approved it. Complete governance across your group. The kind of audit trail your finance and compliance teams have been asking for.

Common questions

Common questions

Heard these before?

"We already have a PMS — why do we need another platform?"

Your PMS manages patient journeys. Smile Genius manages supplier spend and workflows. They don't overlap — and most PMSs have zero supplier-side visibility. This is the layer that's missing.

"We already have a PMS — why do we need another platform?"

Your PMS manages patient journeys. Smile Genius manages supplier spend and workflows. They don't overlap — and most PMSs have zero supplier-side visibility. This is the layer that's missing.

"How long does implementation actually take?"

Most groups are live within two to four weeks. There's no rip-and-replace — Smile Genius sits alongside your existing tools and adds the visibility layer on top.

"How long does implementation actually take?"

Most groups are live within two to four weeks. There's no rip-and-replace — Smile Genius sits alongside your existing tools and adds the visibility layer on top.

"We've tried workflow tools before and they didn't stick."

Smile Genius works because it connects both sides — clinics and suppliers — so adoption is built in. It's not another internal tool asking people to change behaviour. The labs and suppliers use it too.

"We've tried workflow tools before and they didn't stick."

Smile Genius works because it connects both sides — clinics and suppliers — so adoption is built in. It's not another internal tool asking people to change behaviour. The labs and suppliers use it too.

"Is this relevant for our group size?"

We work with groups from 5 clinics to 500+. The spend leakage problem scales with size — but even a 5-clinic group is typically leaking 8–12% in supplier spend they can't see.

"Is this relevant for our group size?"

We work with groups from 5 clinics to 500+. The spend leakage problem scales with size — but even a 5-clinic group is typically leaking 8–12% in supplier spend they can't see.

"What does the discovery session actually involve?"

20 minutes with Nipun or Vikas. We look at your current supplier setup, identify where the visibility gaps are, and show you exactly what Smile Genius would surface in a group like yours. No pitch. Just numbers.

"What does the discovery session actually involve?"

20 minutes with Nipun or Vikas. We look at your current supplier setup, identify where the visibility gaps are, and show you exactly what Smile Genius would surface in a group like yours. No pitch. Just numbers.

"How does pricing work?"

Pricing is based on group size and supplier volume. Most groups see full ROI inside 60 days from the spend leakage they recover. We'll cover the specifics in the discovery session.

"How does pricing work?"

Pricing is based on group size and supplier volume. Most groups see full ROI inside 60 days from the spend leakage they recover. We'll cover the specifics in the discovery session.

The people in the room

Combined, they have seen more lab operations than most consultants will in a career.

Combined, they have seen more lab operations than most consultants will in a career.

Three people. One shared goal - help UK labs run better.

Session facilitator
Matt Everett

Former top UK lab owner & SG Advisor

  • Built and ran one of the UK's largest dental labs from scratch


  • Sold it. Now helps other lab owners avoid the mistakes he made


  • Co-hosts monthly lab industry panels from his Manchester studio

Host & Co-Founder
Vikas Prasanna,

Co-Founder & CPO

  • Personally onboarded hundreds of UK and Irish labs onto Smile Genius


  • Runs Open Bite, a newsletter on lab operations followed by lab owners across the UK


  • Has seen every variation of the workflow problem, from 2-person labs to enterprise operations

Co-Founder & CEO
Nipun Kathuria

Co-Founder & CEO

  • Co-founded Smile Genius to fix the same workflow chaos he saw across 1,200+ clinics globally


  • Backed by Enterprise Ireland and Haatch UK : raised €850K to date


  • Hosts Behind the Smiles : the podcast that puts dental industry conversations on the record

See it in Action

See where your money is going — across your entire group.

See where your money is going — across your entire group.

90 minutes that matter.
90 minutes that matter.

We'll show you exactly what Smile Genius finds in a group like yours — and what it costs you not to know. No commitment. No pitch. Just a look at your numbers.

We'll show you exactly what Smile Genius finds in a group like yours — and what it costs you not to know. No commitment. No pitch. Just a look at your numbers.

We'll show you exactly what Smile Genius finds in a group like yours — and what it costs you not to know. No commitment. No pitch. Just a look at your numbers.

20

min session

Discovery sessions filling up — limited availability this month

20

min session

Discovery sessions filling up — limited availability this month

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